Copper's Basic Plan Holds 2,500 Contacts But Only 25 Companies

Copper publishes contact and company allowances separately, and almost everyone reads only the first:

Look at the bottom row. Basic allows 25 companies. Professional allows 50.

In a B2B pipeline a "company" is an account — an organisation you are selling to. Fifty accounts is a small book. A single salesperson working mid-market territory will pass 50 companies inside a quarter, while still nowhere near Professional's 15,000 contacts.

So the ceiling that ends your plan is almost certainly the company count, not the contact count — and it is the number nobody quotes, because contacts are what pricing pages lead with.

The two allowances imply a contacts-per-company ratio, and it is worth checking against your own reality:

• Basic: 2,500 contacts ÷ 25 companies = 100 contacts per company
• Professional: 15,000 ÷ 50 = 300 contacts per company

A hundred contacts at one company is enterprise-account territory. If you sell to small businesses — one or two people per account — you will hold 50 companies and perhaps 100 contacts, having consumed 100% of your company allowance and 4% of your contact allowance.

That mismatch is the single most useful thing to know before choosing a tier here. If your accounts are small and numerous, price Business, because the middle tier's ceiling is not where its headline suggests.

The page advertises "up to 26% off" for annual billing, and unusually the biggest saving is on the most expensive plan:

Business saves $35 a seat a month, $420 a year per person. A five-person team on Business is $5,940 annually rather than $8,040 — a $2,100 difference for committing to a year.

That is the largest absolute saving on the page and it sits on the tier most likely to be bought by a team that already knows it is staying. Worth taking if you are one of them.

Unlimited contacts and unlimited companies arrive together at $99 a seat annually.

That is a clean design — one tier where you stop counting — but it means the step up is not incremental. You go from 50 companies to no limit, and from $59 to $99 a seat. There is no middle option for a team that needs 200 companies and nothing else.

For a five-person team that is $200 a month more to remove a limit they may exceed by a small margin. Annoying, and worth modelling honestly before assuming Professional will hold.

Three things are not stated: minimum seat counts, storage limits, and email-send limits.

The seat minimum matters most. Some CRMs in this bracket require three or five seats, which changes a solo operator's real entry price from $23 to $69 or $115 a month. Ask before assuming you can buy one seat.

Storage and send limits are the sort of thing that surfaces later, and their absence from the pricing page means they cannot be compared from the outside.

If you are not on Google Workspace, the main architectural reason to choose Copper is its Gmail-native design. Outside that ecosystem you are comparing it on general CRM merits against a wide field.

If you sell to many small accounts, read the company limits above again before starting on Basic or Professional. The tier you need is probably Business, and the honest comparison price is $99 a seat, not $23.

The pricing is transparent, the annual discount is real, and $23 a seat is a genuinely low entry.

But check the company limit, not the contact limit. 25 companies on Basic and 50 on Professional are the numbers that will actually stop you, and for most B2B teams they arrive first — which makes Business at $99 a seat the tier to price against alternatives.

All plan names, monthly and annual per-seat prices, contact limits, company limits and the "up to 26% off" annual claim are from Copper's own pricing page, checked 11 August 2026. Minimum seat counts, storage limits and email-send limits are not stated on that page.