Lemlist vs Woodpecker
Lemlist's Plan Price Is Not the Price — Finding Each Lead Costs Credits On Top
Woodpecker Has No Plans — You Pay $7 per 100 Prospects You Contact
The short answer
- Entry price
- Woodpecker does not publish a single starting price we can rank against Lemlist's $55/month, so we do not rank them. A zero in our data means one of two opposite things — a genuine free tier, or a product that is not sold at a fixed monthly rate at all — so calling either one "cheapest" would be wrong.
- Our rating
- 3.8/5 against 3.6/5. That gap is inside our own margin, so treat these as rated level and decide on the specifics below rather than on the score.
Lemlist
from $55/monthEmail is $69/month, or $55 on annual. Multichannel is $109, or $87 — and that one is per user. Then finding the people you email is a separate credit currency: 5 credits per verified email, 20 per phone number, and up to 400 for a single intent signal.
What works
- ✓ The Email plan states unlimited users, which is rare at this price
- ✓ Multichannel states unlimited emails and messages per month
- ✓ Credit costs are published per action rather than hidden in a quote
- ✓ Annual billing takes roughly 20% off both named plans
What does not
- ✗ Multichannel is priced per user, so team cost scales linearly
- ✗ Lead data is a separate spend: 1,000 credits buys only 200 verified emails
- ✗ A LinkedIn-engagement intent signal costs from 400 credits — about $4 each
- ✗ Lead-credit inclusions per plan are not stated on the pricing page
Woodpecker
see siteThere is no Starter/Pro/Enterprise ladder here. Pricing scales on contacted prospects at $7.00 per 100, and team members and email accounts are both explicitly free and unlimited — the opposite of the per-seat, one-mailbox-per-user model used across this category.
What works
- ✓ Unlimited team members at no cost, stated on the pricing page
- ✓ Unlimited email accounts free — no per-mailbox seat charge
- ✓ Catch-all email verification included free
- ✓ You pay for prospects contacted, so a quiet month costs less
What does not
- ✗ Ten separate add-ons, several of which most senders will need
- ✗ Warm-ups cost $5/month per email account beyond the 4 included
- ✗ Provisioned email addresses are $4–$6/month each
- ✗ The agency panel is $27/month per active client
Who should pick which
Pick Lemlist if this is the thing that matters most to you:
The Email plan states unlimited users, which is rare at this price.
What most often rules it out: Multichannel is priced per user, so team cost scales linearly.
Pick Woodpecker if this is the thing that matters most to you:
Unlimited team members at no cost, stated on the pricing page.
What most often rules it out: Ten separate add-ons, several of which most senders will need.
Figures come from our review of each product, checked against the vendor's own pricing page. We do not convert currencies or rank prices quoted on different billing periods — where that applies it is said above, not quietly resolved.
A third option, and what it is not
Bonfire Terminal is an AI agent that runs as a desktop app on your own machine — no cloud, nothing you type leaves your computer. It does not do what Lemlist or Woodpecker do, and we will not pretend it does. If either is doing its job for you, keep it.
What the $27 actually gets you→The way in is the AI Marketers Club — $27 one-time, including 21 days of access. Keeping it after that is a separate purchase; the vendor's FAQ states Bonfire Terminal starts at $5,000. We earn a commission at no extra cost to you, which is why both tools' drawbacks are printed in full above and the $5,000 is here rather than left for you to find later.